{"id":30887,"date":"2026-07-09T13:59:25","date_gmt":"2026-07-09T11:59:25","guid":{"rendered":"https:\/\/www.esii.com\/?post_type=article&#038;p=30887"},"modified":"2026-07-09T14:07:37","modified_gmt":"2026-07-09T12:07:37","slug":"nova-puma-store-netherlands","status":"publish","type":"article","link":"https:\/\/www.esii.com\/en\/blog\/nova-puma-store-netherlands\/","title":{"rendered":"Nova deployed in a PUMA store in the Netherlands"},"content":{"rendered":"<section class=\"ps-block ps-block--heading\">\n  <div class=\"ps-block__container\">\n    <div class=\"ps-block__grid\">\n      <div class=\"ps-block__content\">\n        <div class=\"ps-block__body\">\n          <div class=\"ps-block__item\">\n            \n<h2 class=\"wp-block-heading\">ESII continues its international journey<\/h2>\n\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n<section class=\"ps-block ps-block--paragraph\">\n  <div class=\"ps-block__container\">\n    <div class=\"ps-block__grid\">\n      <div class=\"ps-block__content\">\n        <div class=\"ps-block__body\">\n          <div class=\"ps-block__item\">\n            \n<p class=\"wp-block-paragraph\">ESII continues its international development with a new installation completed in the Netherlands by our partner <strong><a href=\"https:\/\/theledwall.nl\/\" target=\"_blank\" rel=\"noopener\">The Led Wall<\/a><\/strong>.<\/p>\n\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n<section class=\"ps-block ps-block--paragraph\">\n  <div class=\"ps-block__container\">\n    <div class=\"ps-block__grid\">\n      <div class=\"ps-block__content\">\n        <div class=\"ps-block__body\">\n          <div class=\"ps-block__item\">\n            \n<p class=\"wp-block-paragraph\">This project concerns a <strong>Puma store<\/strong>, an international sports brand known for its footwear, apparel and accessories collections. In a retail environment, <strong>organizing the checkout<\/strong> flow plays a key role in the customer experience: waiting times must be clear and kept as short as possible, especially during peak periods.<\/p>\n\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n<section class=\"ps-block ps-block--heading\">\n  <div class=\"ps-block__container\">\n    <div class=\"ps-block__grid\">\n      <div class=\"ps-block__content\">\n        <div class=\"ps-block__body\">\n          <div class=\"ps-block__item\">\n            \n<h2 class=\"wp-block-heading\">Single-line with Nova<\/h2>\n\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n<section class=\"ps-block ps-block--paragraph\">\n  <div class=\"ps-block__container\">\n    <div class=\"ps-block__grid\">\n      <div class=\"ps-block__content\">\n        <div class=\"ps-block__body\">\n          <div class=\"ps-block__item\">\n            \n<p class=\"wp-block-paragraph\">To support this store, the chosen solution was <strong>eZQ\u2122<\/strong>, powered by <strong>Nova<\/strong>, ESII\u2019s <a href=\"\/en\/solutions\/nova-queue-management-system\/\">on-premises queue management solution<\/a>.<\/p>\n\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n<section class=\"ps-block ps-block--paragraph\">\n  <div class=\"ps-block__container\">\n    <div class=\"ps-block__grid\">\n      <div class=\"ps-block__content\">\n        <div class=\"ps-block__body\">\n          <div class=\"ps-block__item\">\n            \n<p class=\"wp-block-paragraph\">The installation organizes the checkout area with a <strong>single-line queue<\/strong>, guiding customers to the available checkout counter through video screens. In total, <strong>10 checkout counters<\/strong> are equipped with call buttons enabling staff to call the next customer.<\/p>\n\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n<section class=\"ps-block ps-block--heading\">\n  <div class=\"ps-block__container\">\n    <div class=\"ps-block__grid\">\n      <div class=\"ps-block__content\">\n        <div class=\"ps-block__body\">\n          <div class=\"ps-block__item\">\n            \n<h2 class=\"wp-block-heading\">A well-managed customer experience<\/h2>\n\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n<section class=\"ps-block ps-block--paragraph\">\n  <div class=\"ps-block__container\">\n    <div class=\"ps-block__grid\">\n      <div class=\"ps-block__content\">\n        <div class=\"ps-block__body\">\n          <div class=\"ps-block__item\">\n            \n<p class=\"wp-block-paragraph\">With Nova, the Puma store benefits from a solution that is <strong>easy to deploy<\/strong>, simple to use and adapted to its needs. The waiting experience is clearly managed through screens that display a clear and reassuring message.<\/p>\n\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n<section class=\"ps-block ps-block--paragraph\">\n  <div class=\"ps-block__container\">\n    <div class=\"ps-block__grid\">\n      <div class=\"ps-block__content\">\n        <div class=\"ps-block__body\">\n          <div class=\"ps-block__item\">\n            \n<p class=\"wp-block-paragraph\"><strong>Single-line queue management at checkout<\/strong> has already proven its value:<\/p>\n\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n<section class=\"ps-block ps-block--list\">\n  <div class=\"ps-block__container\">\n    <div class=\"ps-block__grid\">\n      <div class=\"ps-block__content\">\n        <div class=\"ps-block__body\">\n          <div class=\"ps-block__item\"><ul>\n                                <li>\n<li>A more dynamic waiting experience that helps <strong>reduce perceived waiting time<\/strong>.<\/li>\n<\/li>\n                                <li>\n<li><strong>Additional sales<\/strong> opportunities within the waiting area, thanks to shelves displaying complementary products.<\/li>\n<\/li>\n                                <li>\n<li>A <strong>more comfortable working environment<\/strong> for checkout staff, with less stress caused by long visible queues.<\/li>\n<\/li>\n                        <\/ul><\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n<section class=\"ps-block ps-block--masonry js-photoswipe\">\n  <div class=\"ps-block__container\">\n    <div class=\"ps-block__grid\">\n      <div class=\"ps-block__content\">\n        <div class=\"masonry js-masonry\">\n          <div class=\"js-grid-sizer\"><\/div>\n          <div class=\"js-gutter-sizer\"><\/div>\n\n                      <div class=\"masonry-item js-grid-item\">\n                          <div class=\"masonry-item__thumb\">\n                <figure itemprop=\"associatedMedia\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\n                  <a href=\"https:\/\/www.esii.com\/app\/uploads\/2026\/07\/ezq-nova-store.webp\" itemprop=\"contentUrl\" data-size=\"715x771\" class=\"lazy-image\">\n                    <img loading=\"lazy\" decoding=\"async\"\n                      src=\"data:image\/svg+xml,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' viewBox='0 0 568 612'%3E%3C\/svg%3E\"\n                      data-src=\"https:\/\/www.esii.com\/app\/uploads\/2026\/07\/ezq-nova-store-568x612.webp\"\n                      data-srcset=\"https:\/\/www.esii.com\/app\/uploads\/2026\/07\/ezq-nova-store-568x612.webp 568w\"\n                      sizes=\"auto, 568px\"\n                      width=\"568\"\n                      height=\"612\"\n                      alt=\"\"\n                      itemprop=\"thumbnail\"\n                    >\n                                      <\/a>\n                <\/figure>\n              <\/div>\n                        <\/div>\n                  <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n","protected":false},"excerpt":{"rendered":"<p>ESII continues its international journey ESII continues its international development with a new installation completed in the Netherlands by our partner The Led Wall. This project concerns a Puma store, an international sports brand known for its footwear, apparel and accessories collections. In a retail environment, organizing the checkout flow plays a key role in [&hellip;]<\/p>\n","protected":false},"featured_media":30872,"template":"","activity":[27],"client":[],"class_list":["post-30887","article","type-article","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.esii.com\/en\/wp-json\/wp\/v2\/article\/30887","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.esii.com\/en\/wp-json\/wp\/v2\/article"}],"about":[{"href":"https:\/\/www.esii.com\/en\/wp-json\/wp\/v2\/types\/article"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.esii.com\/en\/wp-json\/wp\/v2\/media\/30872"}],"wp:attachment":[{"href":"https:\/\/www.esii.com\/en\/wp-json\/wp\/v2\/media?parent=30887"}],"wp:term":[{"taxonomy":"activity","embeddable":true,"href":"https:\/\/www.esii.com\/en\/wp-json\/wp\/v2\/activity?post=30887"},{"taxonomy":"client","embeddable":true,"href":"https:\/\/www.esii.com\/en\/wp-json\/wp\/v2\/client?post=30887"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}