06.03.17 Retail

The Bon Marché Improves Customer Experience With The Pack Start

Le Bon Marché
The Bon Marché Rive Gauche in the Saint-Germain-des-Prés district opened in 1852, making it Paris's first department store. Today it sets a benchmark in refinement 'à la française' in fashion, furniture and even food.
To easily manage queuing during peak times at the “Gift Package” department, the Bon Marché chose again ESII’s solutions. The Pack Start is plug and play and enables to start the system in just a few minutes (configuration on Smartphone or tablet).
Customers have a ticket on the DISEO™ kiosk and are then called on an electronic display when it is their turn. 
As for the manager, they can monitor customer flow in real time and get statistics to track the activity directly from their mobile device.
Thus, the waiting line is dematerialized and customers can freely walk through the store aisles. 
Pack Start ESII

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